The Film Revolution Will Be Tweeted - By: Nosipho Mngoma

Although traditional media still plays an important role in film promotion, industry professionals say
one cannot dispute the power of 140 characters.

Taking part in a panel discussion to assist filmmakers harness the power of the media in distributing their films, Nilesh Singh of Videovision Entertainment observed that social media has drastically affected the way film marketing is done. “It is a different trajectory.”